Lex Luga

“Da Backwood Ambassador”

Lex Luga known as “Da Backwood Ambassador” is an industry legend who happens to be the founder of The Hood Idol Tour, along with being a radio personality syndicated on multiple radio stations in Mississippi, Florida, Ohio, Texas, North Carolina, Illinois, and Europe. He is also a Tv Personality on It’s Lit Tv airing on channel 18 in Jackson, Ms along with airing worldwide via Roku on the Hype Network.

Known as a Marketing Expert in the music industry for his vast knowledge and networking skills, Lex Luga is highly sought after by major and independent labels for his ability to break artists in Mississippi and beyond. He is one of the most influential tastemakers in the Southern Region. His latest venture led him to create the Hood Idol Magazine which is distributed worldwide in hard copies and digital formats giving undiscovered artist a chance to be recognized along with underground industry record breakers and models.

Lex Luga’s hard work and dedication in the music industry has landed him much acknowledgement as well as a number of nominations and industry awards. He has been featured in various publications around the country, including The B-Barack out of Europe, Hype Magazine, Pure Truth Magazine and Swag Magazine along with others. His awards include Mississippi Industry MVP, Hottest Movement of the Year, The Triple Threat award, Radio Personality of the Year, and Hustler of the year just to name a few.

E.C.M.D. has also presented him with a RIAA Certified GOLD Record for his role in breaking major recording artists in his region. He also received multiple Digital Radio Tracker Plaques for his record breaking skills and affiliations. Mr.Lex is a member of the Recording Academy, he was considered for a Grammy for co-writing and co-producing the gospel rap song “BLESSINGS ON BLESSINGS”, and Mr. Lex won the Major Impact award in Nashville, Tn., and recently he appeared in the Morgan Freeman movie “The Minute You Wake up Dead”.

Never content to sit back and rest on his goals, Lex Luga is constantly on the move trying to help new artist become successful in the music industry. Staying true to his creed “Invest in yourself, put God first, family second, and as long as you keep working hard toward your goals, money will come.” With his ambition, drive, determination and penchant for hard work, Mr. Lex has evolved into one of the most favorable leading business icons. He is “A Hood Idol” “Da Backwood Ambassador”! “Keep pressing forward, be second to none!”


Karvis Jones

Karvis Jones is an Emmy Award-winning Production Assistant with more than 15 years of experience in sports and news programming locally and regionally. Karvis is a Production Assistant at Bally Sports South/Bally Sports Southeast (Formerly FOX Sports South/FOX Sports Southeast) in Atlanta. Before joining Bally Sports South/Bally Sports Southeast, Karvis was an Engineering Operator at WMC-TV in Memphis, TN. Karvis is a member of Phi Beta Sigma Fraternity, Inc., National Association of Black Journalists, Atlanta Association of Black Journalists, Online News Association and the National Academy of Television Arts and Sciences.

Karvis has garnered numerous awards and honors over the years. Recently, he won an Emmy for Sports Program Live for Hank Aaron Weekend in 2020 at the Southeast Emmy Awards. In 2018, Karvis was honored as a FOX Sports FOXIE Community Awards recipient. In 2013, Jones was named a Rust College Trailblazer from the Rust College Department of Mass Communications and Karvis was honored by the United Negro College Fund (UNCF) as the Rust College Outstanding Young Alumnus of the Year in 2012 and 2013.

Karvis earned a bachelor’s degree in Mass Communications/Broadcast Journalism from Rust College.

De’Yara “Buttagoharder ” Hardy,

Meet De’Yara “Buttagoharder ” Hardy, from Dallas, Texas. She’s a branded, independent, Music Artist/Writer/Actor/Stylist/Brand Ambassador, with several years of experience. With over 58 music award nominations, and 10 wins, for all of her work, it’s safe to say that she is a force to reckon with. Buttagoharder is also a self stylist, self taught make up artist and CEO of her own entertainment company, “Doe Gurl Entertainment”. She’s the Texas Brand Ambassador for the “RReport Magazine”, originating from Georgia, which is currently on shelves in a Books-A-Million Store near you, as well as a brand ambassador for “Daco Clothing”, based out of Dallas, alongside “Billionaire’s Forever Brand” Clothing Company, based out of Hot Springs, Arkansas. She’s also the face of the S.E.A Awards, “Rough Feathers”, official clothing gear, highlighting her as “Internet Hustler of the Year” for 2020. Currently filming in a couple of Movies, you can expect to soon see Buttagoharder on a big screen near you. Search her music on all digital music platforms. Follow on all social media sites @Buttagoharder and stay connected on Www.Buttagoharder.com

Team Buttagoharder

Rev. Dr. Herman “Skip” Mason

Rev. Dr. Herman “Skip” Mason, Jr. Historian, is the senior pastor of Historic West Mitchell Christian Methodist Episcopal Church in Atlanta, Georgia. A proud native of Atlanta and an honors graduate of the Atlanta Public Schools, Dr. Mason matriculated and graduated from Morris Brown College. He continued his education at Atlanta University (now Clark Atlanta University) and earned Master’s Degree in Library and Information Science with a concentration in African American Studies and Archives/Museum Management. He is also a graduate of the Interdenominational Theological Center in Atlanta where he obtained the Master of Divinity and the Doctor of Ministry degrees respectively.

Dr. Mason, a seasoned educator for over 25 years has served as professor of history, college archivist, director and dean of students and Vice President of Student Services at both Morris Brown College and Morehouse College in Atlanta, Georgia. Currently, he serves as the Director of Library Service and Assistant Professor of African-American History and Religion at Voorhees College in Denmark, South Carolina.

Dr. Mason is the author of numerous books on the history of African Americans experience in Atlanta, Georgia and the South and has published over 10 books including Black Atlanta in the Roaring Twenties, Black Entertainment in Atlanta, African American Life in DeKalb County,Politics, Law and Civil Rights in Atlanta; Black American Series: East Point, Georgia. He has curated major exhibitions including the Alpha Phi Alpha Fraternity Centennial Exhibition, Crowns and Gowns:The Legacy of the Homecoming Queen, Hidden Treasures:Black Photographers in Atlanta and served as a historical consultant on numerous PBS documentaries. Most recently under Dr. Mason’s leadership Voorhees College opened its museum documenting the college’s history. He also serves as the Liaison for Museums for the Christian Methodist Episcopal Church.

Dr. Mason served on the National Board of Directors of the Martin Luther King, Jr. Memorial Foundation in Washington, D.C. which led to the completion and dedication of the monument on the mall in Washington, D.C in 2011. Dr. Mason is a member of numerous fraternal, social and civic organizations. An avid genealogist, Dr. Mason enjoys reading, local and international traveling, collecting black memorabilia and photographs, listening to music and researching his family history. He is the founder of Skip Mason Vanishing Black Atlanta Facebook Page and Book Club. Dr. Mason is the father of two wonderful young adults Jewel and Jodari. He gives thanks to God for his journey.